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CV Chloe Lloyd 2019

My professional CV From 2019

Chloe Lloyd 2019

Chloe Lloyd Photography

Psychotropical

Inspired by butterflies, this is my September- December 2017 portfolio with our Refresh project, The British Style Collective, then Psychotropical.

Moschino

For the first Brief, we where allowed to set our own briefs. I chose my favorite brand Moschino and decided to think of new ways to present Moshhino's look book with a styled shoot.

Reebok

This brief was set to design new sportswear collection for Reebok. Inspired by movements from stance to stance in martial arts (Kung-Fu). From these stances I created patterns.

Kitty Joseph

For this brief, we where asked by Kitty Joseph to design prints. I decided to continue my influence from movements from KungFu. I decided to use the other form of Kung-Fu Wing-Chun which is more about self defense.

Tatty Devine

A jewelry design brief inspired by the quote 'People who are satisfied living like caged birds are real fools!' from Attack on Titian volume 1. I was inspired by this to create jeweler made for freedom and traveling.

Bottle Blonde

Coventry based Festival wear brand Bottle Blonde set a task to use their leftover fabric scraps and transform them into Garments or accessories.

David Telfer Sunspel

Sunspel's David Telfer came into Coventry University to give a guest lecture about sustainability. He also came with fabric waste from Sunspel's warehouse. My task was to produce an object from these scraps (being a garment or not). My approach was to make a book about zero waste pattern cutting and learning about it by making samples from the pages from the book.

Murray

A uniform Company in Coventry known as Murry, set a brief to research into Pantone and Come up with a creative format to present the findings.

Redress

A sustainable competition in China, I designed 3 outfits made from bedding and old jumpers that where unwanted in people's homes.

Online International Learning

Working with Coventry University's sister University in Hangzhou China, in teams, Students where required to send pictures of their City to the other country to conduct 3D experiments to then produce a Styled photoshoot.

Smash Portfolio

This is my editorial portfolio for on PR and Editorial.